The Bud Light thing was two-fold. Yes, the publicity of celebrating the

Tiggity® · 2025-04-22T17:19:10.825Z

https://www.cnbc.com/2025/04/22/about-half-of-americans-have-a-negative-view-on-tesla-and-elon-musk-cnbc-survey-finds.html I think the same lesson was learned. Perhaps? Maybe if enough other dolts read the book, they will get a different result? Doubt it. Deer Budweiser, SHUT UP and brew beer. Deer Target, SHUT UP and sell stuff Deer Tesla, SHUT UP and make electric cars Deer Gillette, SHUT UP and make razors Deer.......I give up. Never understood why/how and to what end ANYONE running a major company with diverse customers, would want to alienate half their customers by getting political, racial, religious, or whatever else. Just do your thing. Really, people like your product. They don't give a #### about your opinion beyond your product.

Someone read the Budweiser playbook on alienating half your customer base

The Bud Light thing was impressively stupid and just pulled the covers back

Swarley

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Apr 22, 2025, 2:03 PM [ in reply to The Bud Light thing was impressively stupid and just pulled the covers back ]

trans person was one of them. Dylan Mulvaney (had to look up the name). It wasn't just celebrating a trans person, it was celebrating a trans person who is a attention seeking caricature of the gender adopted. Just a silly person...completely off-putting to the typical Bud Light demographic.

PLUS...

The Bud Light Marketing Director did an interview where she was interpreted as basically scoffing at the "typical demographic" of the Bud Light drinker, and said she was brought in to get away from that.

I really think it was that second thing that sealed the deal. It's one thing to be yet another large company buying into a more liberal culture and virtue signaling. It's another thing for an executive to publicly mock (and again...you could argue she wasn't intending to do that but she certainly could be perceived as having done so) your customers.

Anyway, Musk is staggering. Not sure what to say about him. He is, in my opinion, undeniably genius. And unorthodox. And I was onboard with a lot of what he would say and even the unorthodox and irreverent approach. But he just went too far. Strong opinions on things he really shouldn't comment on. And the people he disagreed with, he belittled. And he created a culture where, if I wanted to buy a Tesla (and from my perspective, that would be the electric vehicle I would want if I were in the market for one), I have to be mindful that many will perceive a message of broad support for Elon Musk if I buy one now. I don't buy cars to make statements, so I am now inclined not to buy a Tesla. Somewhere in the past few years I think he fully embraced the idea that he had "F You money", but Tesla still has people who work for it and now their company is hurting, exclusively because of his public persona.

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Of who drinks their beer and who doesn't. I can't fault them for trying to lure in new consumers, but it was pretty short-sighted to think they were suddenly luring in a bunch of LGBTQ+ new drinkers based on a fringe marketing scheme. The backlash was stupid and silly but no unpredictable by any means.

Elon's stupidity came from his overly-stroked ego, similar to Trump's and MAGA people. Like Trump, he's a fragile man who must be adored at all times and surrounds himself with people who will do just that. And that worked just fine when all you're doing is selling cars and blowing up expensive fireworks.

There's a subsect of Americans who worship Elon as hard as many worship Trump, and they did it completely separate of Trump and before Elon aligned with him. In fact, he won some of them to Trump simply because they adore him more.

Where people like he and Trump fail, just as those adore them fail, is that they just don't understand why people hate them. And they really don't get that most of America feels that way about them. I genuinely think Elon doesn't understand that slashing all those jobs and mocking it with the chainsaw antics hurt people and infuriated them. He thinks he's a hero and he has idiots whispering in his ear that he is. A man with this big of an ego can grasp what he does to hurt others and think objectively about the consequences of his actions.

Or, well, if he's not that, then he's more sinister than we think.

So yeah, I don't think he understands his stupid blunders and how they affect Tesla or anyone else. But he deserves every ounce of punishment to make him understand it.

Someone read the Budweiser playbook on alienating half your customer base

The Bud Light thing was impressively stupid and just pulled the covers back

If you value a demographic more than the product, well.......

As far as I can remember...

Putting all races in advertising now IS a political statement and "woke"

The Bud Light thing was two-fold. Yes, the publicity of celebrating the

Re: The Bud Light thing was impressively stupid and just pulled the covers back

Bud Light's move was a poor understanding

Re: Someone read the Budweiser playbook on alienating half your customer base

I had a negative view of tesla before it was hip.***

Re: I had a negative view of tesla before it was hip.***

My view on Tesla hasn't changed.

Re: My view on Tesla hasn't changed.

Re: My view on Tesla hasn't changed.

Re: Someone read the Budweiser playbook on alienating half your customer base

Bud Light svx. Teslas svx. HTH.***

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