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Topic: FB Update: Discover, Tostitos to end bowl sponsorship
Replies: 15   Last Post: Jun 11, 2014 10:35 AM by: PenthouseTiger
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I wonder if Tostitos ended because of the Fiesta Bowl CEO
Posted: Jun 10, 2014 12:08 PM
 

Its probably not a good idea for the brand to be associated with an organization that was funneling illegal campaign contributions, lavish car allowances etc and a CEO that is going to jail.

Those sponsorships probably have some measure of tax reduction for the bowl charities they support and if your money was going to country club memberships instead of the Boys and Girls Club of Phoenix you might not be willing to spend even the old amount.

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