|
Replies: 22
| visibility 559
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
Why is NBC promoting Adele's album so hard?
Nov 19, 2021, 9:07 PM
|
|
It was a headline story on tonight's news. I don't remember a new Rolling Stones album, or Prince, or Madonna, or even Michael Jackson album being the headline story on an evening national news broadcast. What's the deal?
|
|
|
|
 |
Heisman Winner [119698]
TigerPulse: 100%
Posts: 54467
Joined: 6/24/09
|
Adele is the poster child for woke divorcees
Nov 19, 2021, 9:15 PM
|
|
Who weren’t abused but just had to blame the Male for not being the subjugated marriage partner….
|
|
|
|
|
|
CU Medallion [55747]
TigerPulse: 100%
Posts: 35292
Joined: 11/30/98
|
^^^this is the answer + Oprah + fat to skinny trans^^^***
Nov 20, 2021, 8:25 AM
|
|
|
|
|
|
|
|
Legend [19919]
TigerPulse: 100%
Posts: 7798
Joined: 10/12/08
|
Actually,
Nov 19, 2021, 9:45 PM
|
|
Those you listed actually were huge marketing machines that used every form of media available when their prime material was released.
Just because you don’t remember it doesn’t mean it didn’t happen. You’re just aware of what is happening now. Do you, like bengaling, have something against Adele or her music?
For the record, I’m not an Adele fan, but I’m not bothered that her marketing team is making use of network news to promote her new release. It worked. You’re thinking/talking about Adele.
With this in mind, remember to select a fiduciary who has your best interests in mind.
|
|
|
|
|
|
Oculus Spirit [83116]
TigerPulse: 100%
Posts: 80156
Joined: 11/29/99
|
True. Actually Beatles still being promoted with
Nov 19, 2021, 9:48 PM
|
|
their Let It Be doc.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
Good Lord, man. you read a lot into that that wasn't there.
Nov 19, 2021, 10:24 PM
[ in reply to Actually, ] |
|
Those you listed actually were huge marketing machines that used every form of media available when their prime material was released.
Of course they were - rock and pop music has always been about marketing. I have not suggested otherwise.
Just because you don’t remember it doesn’t mean it didn’t happen. You’re just aware of what is happening now.
I actually said "I don't remember ...". That's why I'm asking this very specific question. Not asking if any other pop/rock acts have ever engaged in promotional/marketing campiaigns, but specificaly if the release of a pop/rock acts' new album has ever been a headline story on a major network's evening news broadcast. I did not say it's never happened, I said I don't remember, and I'm asking if anyone else does.
For the record, I’m not an Adele fan, but I’m not bothered that her marketing team is making use of network news to promote her new release. It worked. You’re thinking/talking about Adele.
Good. Same here. I think Adele has a great voice and can really belt it out. Not really my favorite kind of music, however. As far as bengaline and me having something against Adele, no I don't, and I have no idea what you are talking about. I am asking this question because it's highly unusual - again, not for pop/rock acts to use all sorts of marketing campaigns and stunts, but it is highly unusual for a new album release by any artist to be one of the lead stories on a national news broadcast.
It may have happened before. I am not saying it hasn't. I am asking. I don't know much about Adele, and I don't have anything against her. I would be surprised if a major news network rented out their evening headline to Adele's marketing firm. I think NBC news chose to make her new album a story. Just wondering why.
|
|
|
|
|
|
All-In [45747]
TigerPulse: 100%
Posts: 23811
Joined: 2/1/99
|
I remember Time Magazine having Bruce on the cover.....
Nov 20, 2021, 8:06 AM
|
|
And a story telling of him being the "second coming" to music. Not quite TV, butt Time was the biggest then.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
Very, very different.
Nov 20, 2021, 8:53 AM
|
|
Many pop/rock stars have graced the cover of Time and other such magazines.
|
|
|
|
|
|
All-In [29860]
TigerPulse: 100%
Posts: 8837
Joined: 10/31/10
|
Re: Why is NBC promoting Adele's album so hard?
Nov 19, 2021, 10:29 PM
|
|
We're just coming full circle. History repeating itself, again. Corporate sponsorship promoting their products. Remember, Radio and TV programs, even news, only exist to support advertising.
Not long before we have M E T A PRESENTS the NBC News! or the MY PILLOW FOX NEWS Hour!
https://www.youtube.com/watch?v=ESfg8kwVr_Y
https://www.youtube.com/watch?v=7kWGHAKPQvE
|
|
|
|
|
|
All-In [29860]
TigerPulse: 100%
Posts: 8837
Joined: 10/31/10
|
Re: Why is NBC promoting Adele's album so hard?
Nov 19, 2021, 10:33 PM
|
|
But to your specific point, I can't remember such a clear and unambiguous promotion on a news show either. I simply see it as a return to more blatant marketing, regardless of the product...music, steel, etc.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
I find it a disturbing development if a mainstream news
Nov 19, 2021, 11:07 PM
|
|
program is openly selling headline news spots to advertisers, while presenting it as news. That destroys any pretense of integrity or objectivity. This is entirely different from the US Steel Hour or Alcoa sponsoring One Step Beyond. Those shows were dramatic fiction and science fiction. The news is supposed to be free from bias and agenda. Again, I don't think Adele is paying NBC to promote her new album; I certainly hope that is not the case. I think NBC has decided to make Adele's new album into a news story, which I find interesting because it is so unusual.
|
|
|
|
|
|
Legend [19919]
TigerPulse: 100%
Posts: 7798
Joined: 10/12/08
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
|
|
|
|
|
Legend [19919]
TigerPulse: 100%
Posts: 7798
Joined: 10/12/08
|
More than Words is a huge hit off of their Pornograffitti…
Nov 19, 2021, 11:53 PM
|
|
release (Extreme’s second album). It definitely was not on the news when it was released. ??
Before MTW, they were only known for their song “Play with Me” that was used in the mall scene of 1989’s “Bill and Ted’s Excellent Adventure”.
https://youtube.com/watch?v=Q8UGAbAPPkk
IMHO, their LP “III Sides” is one of the best albums ever recorded.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
That was excellent dude!***
Nov 19, 2021, 11:58 PM
|
|
|
|
|
|
|
|
All-In [29860]
TigerPulse: 100%
Posts: 8837
Joined: 10/31/10
|
Re: I find it a disturbing development if a mainstream news
Nov 19, 2021, 11:34 PM
[ in reply to I find it a disturbing development if a mainstream news ] |
|
I'm not disagreeing with you. It is a shot to substance I think, when a national news organization, "mainstream" or otherwise, chooses to devote a segment to a music release. Who knows what the financial machinations are behind it?
But, we do know that in a handful of studios, every day, producers are serving up which stories are "worthy" of being aired vs. which ones are not...even before the inevitable spin gets cast on each one. The first step in spin is deciding what you are served or not served.
The menus are pretty fixed at this point. You only get to choose between Beef or Chicken. Left or right. And the stories have to generate enough interest for the beef crowd, or the chicken crowd, and therefore viewership, and therefore dollars, to make the grade.
People are interested in fights, and money, and death, but how does Adele make the menu unless dollars are at stake? Who is the crowd that is going crazy over what Adele had for lunch today, or who she slept with, or what she sings? I agree it is a mystery, and not a good marker on the substance scale.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
I've talked about this before. All TV news is "infotainment"
Nov 19, 2021, 11:54 PM
|
|
geared toward a target audience, almost entirely for ratings. All news is biased, and appealing to the biases of the target audience trumps objectivity and balanced reporting. Advertising dollars play into that. For me that's a given. This is just the first time I recall seeing a pop star used in this specific way, if indeed they are simply using Adele to attract to a target audience.
|
|
|
|
|
|
All-In [29860]
TigerPulse: 100%
Posts: 8837
Joined: 10/31/10
|
Re: I find it a disturbing development if a mainstream news
Nov 19, 2021, 11:51 PM
[ in reply to I find it a disturbing development if a mainstream news ] |
|
It is an interesting choice, from an analytical viewpoint, given the options available. I mean the usual method of promotion is a commercial after or during the news. By wrapping it within the news, you do gain a little extra viewership of from those folk who are watching that news to start with and who might tune out for a commercial.
It's a full on blitz right now, given her interview with Oprah a few days ago, her concert at the Griffith Observatory after that, and all the puff pieces scattered across various media outlets. Granted, the final news segment has traditionally been a softy "human interest story" about some politician's dog or a waitress who got a $500 tip, but to wedge a music promotion into that slot is stepping the marketing game up, for sure.
Surely a commercial that could be aired in multiple locations or time slots would be better bang-for-the buck than a one-time segment, but who knows. Maybe a board marketing expert can pipe in.
|
|
|
|
|
|
CU Medallion [66054]
TigerPulse: 100%
Posts: 24708
Joined: 6/12/14
|
My hard Adele would totes be promoted
Nov 19, 2021, 10:36 PM
|
|
You Woo Hoo'er
|
|
|
|
|
|
Hall of Famer [22314]
TigerPulse: 100%
Posts: 7571
Joined: 3/3/99
|
Sorry, I'll have to side with Smiling on this... I noticed the
Nov 19, 2021, 11:52 PM
|
|
same thing. I like to think I'm a pretty smart guy and have a good memory, and I cannot remember a musical artist release being "national headline news". As in, a lead story. And I go back a ways... I watched The Beatles on Ed Sullivan that night.
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
You should be proud, not apologizing!
Nov 20, 2021, 12:15 AM
|
|
And I saw The Beatles that night too! But seriously, I don't recall, ever, Tom Brokaw or Walter Cronkite during the intro with "Tonight, after decades, the Berlin wall finally comes down. And tomorrow, the Rolling Stones release their long awaited album 'Steel Wheels'. Tonight we'll have exclusive interviews with Mick Jagger and Keith Richard!"
|
|
|
|
|
|
Hall of Famer [22314]
TigerPulse: 100%
Posts: 7571
Joined: 3/3/99
|
I'm trying to imagine the Huntley-Brinkley Report leading
Nov 20, 2021, 12:26 AM
|
|
off with a special on the Aqualung album by Jethro Tull.....
|
|
|
|
|
|
CU Medallion [58411]
TigerPulse: 100%
Posts: 46322
Joined: 4/23/00
|
"Sitting on a park bench ..." LOL!***
Nov 20, 2021, 12:35 AM
|
|
|
|
|
|
|
|
Replies: 22
| visibility 559
|
|
|
50
