Dabo Swinney on origin of "All-In", Clemson brand

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Clemson coach Dabo Swinney Dabo Swinney
Head Coach
View Full Profile sat down with the Upstate Business Journal and discussed candidly about getting the head coaching job back in Oct. 2008, leadership strategies, the "All-In" motto, spirituality, his role models and more.

"So it’s important that I lead with a positive energy and enthusiasm, because we’ve got plenty of negativity out there already," Swinney told UBJ. "So that’s what I try to do. I try to be positive and try to handle the media the right way. Try to do the right things with our players — and sometimes the right things, they don’t like — but try to use that as the filters. You know — “OK, what’s best for our players? What’s best for Clemson long term?”

"And we don’t take shortcuts."

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